Tuesday, March 30, 2010

Flanders' Spirit of Enterprise

At the beginning of the second term, Dr. Els Van de Velde asked us if any of the eleven groups were actually considering executing their start-up for real. With a rather resigned attitude, the whole class uncomfortably looked at one another.

After several months of working on the concept, strategy and finances of a new online platform, none of the teams seemed to consider setting up a real business. So I wondered: is launching your own company at the age of 22 even a real option? The very thought must have crossed everybody’s mind once in a while, but I, for one, put the idea out of my head.

And apparently, this attitude characterizes the Belgian investment climate. That is why the Flemish government has devoted a big part of her new communication campaign “Vlaanderen in Actie” to entrepreneurship.

I’m curious to see what the outcome of this new approach will be. Other similar initiatives, such as the Battle of Talents, have already proven to be a big success.


Sources: www.vlaandereninactie.be and www.battleoftalents.be

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