In other, more general communication news: media corporation Bloomberg - founded by New York's mayor Michael Bloomberg - recently bought BusinessWeek. This way Bloomberg, active as a financial software developer, press agency and data provider, enhances its grip on its main market and opens up to a broader public.
BusinessWeek is read world wide by 4.7 million readers and was previously held by McGraw-Hill. With a drop of 32 percent of its advertising revenues, the magazine was put up for sale. Bloomberg will try to create synergies between its existing media channels and the business magazine.
Bloomberg News, the company's news show on Bloomberg television and on its website, alone employs 2,000 staff in 125 bureaus around the world. It provides information to approximately 350 newspapers and magazines worldwide, including The Economist, The New York Times and USA Today.
Sources: De Tijd (October, 10 2009), Wikipedia (October, 16 2009)
BusinessWeek is read world wide by 4.7 million readers and was previously held by McGraw-Hill. With a drop of 32 percent of its advertising revenues, the magazine was put up for sale. Bloomberg will try to create synergies between its existing media channels and the business magazine.
Bloomberg News, the company's news show on Bloomberg television and on its website, alone employs 2,000 staff in 125 bureaus around the world. It provides information to approximately 350 newspapers and magazines worldwide, including The Economist, The New York Times and USA Today.
Sources: De Tijd (October, 10 2009), Wikipedia (October, 16 2009)
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