Today, social networks are omnipresent in the lifes of youngsters. Due to the ever-changing nature of the internet, there is more than one future possible for social networks. Here are some possibilities.
A first scenario is an explosion of small niche networks, centered around common interests or hobbies (for example Couchsurfing.com, Hobbything.com). Question is whether these networks will complement or threaten the bigger ones? Or what about ‘silent networks’: back to basics. Young people want to regain control over the ever-expanding possibilities of social networks. Another scenario could be that the line between the offline and online world would get thinner. For example: with the use of satnav technology in smartphones it is possible to know where you are at each moment of the day. So when you walk into a bookshop, you could get a message saying that tomorrow is your girlfriend’s birthday and she really wants the new book by Dimitri Verhulst.
More details on these and other future scenarios can be found in the article by Trendwolves in Pub magazine 11.
No comments:
Post a Comment